Oohlala! Today is the official launch of the latest collaboration between retail giant UNIQLO and Ines De La Fressange. the 54- piece 1924-themed collection will ONLY be available at the Uniqlo Flagship Store, Glorietta 5 and through UNIQLO.com. Stylish people need not fret, however. Limited pieces will be sold at all stores nationwide.
Model turned Designer
Born and raised in France, Ines became top international model soon after starting a career at the age of 17. She walked for renowned fashion houses and is considered a style icon in the industry. In 2013, she relaunched her own brand, Ines de la Fressange Paris, and continues to embody modern Parisian chic as an art director.
Tres Chic, C’est vrai!
At the intimate launch held at the press room of Uniqlo Flagship Store, select media and digital personalities had the first glimpse of the collection. In keeping with the motif of “luxurious clothes and beyond,” the range of wardrobe essentials brings comfort and the LifeWear philosophy of providing high-quality clothing that is universal in design.
Crisp pieces in dark blue, cream, tan and black hung unobtrusively in one corner of the room. I would describe the collection as clean, has a unisex feel, and can easily be mixed and matched with your existing wardrobe. The line comprises of three themes:
Paris: Timeless Sports Styling – Getting inspiration from the 1924 Olympics in 1924, some pieces are masculine, including Tilden knitwear and jersey pants with white and green key colors.
Gardians: French Cowboy Ode – Gardians is the French word for cowboys. Provence, in southern France, inspired many artists like Picasso and Vincent VanGogh. The influence of the place can be gleaned from the coordination of black and white items in masculine styling.
Mused: Relaxing Outdoors – Dresses with ruffles in relaxed silhouettes and dainty colors are also included in the collection.
Shopping Spree
Of course, the highlight of the afternoon was when we were each handed a card that allowed us to choose our very own Ines De La Fressange outfit. I paired my collarless button-down coat with a belt and studded leather sandals bought from Italy. Classic and comfortable dressing made easy by Uniqlo!
With a pocketful of glitter,
