The very first H&M store opened in Vesteras, Sweden in 1947. Then, it was called Hennes and exclusively sold women’s clothing. It’s founder Erling Persson later on bought a fishing and hunting equipment store called Mauritz Widforss. The clothing shop changed its name to Hennes and Mauritz (H&M) and expanded its products to include men’s and children’s lines. Today the brand has more than 3,000 stores all over the world.
The BQP is a big fan of this brand. Its designs cut across the discerning palette of both the young and adult market. In other words, it offers something for everybody. I’ve always made it a habit to seek this store whenever I travel.
In my trip to Singapore, I returned three times to the H&M store in Suntec City along Raffles Road. I was able to purchase tops, sunglasses, shoes and accessories on my first two days in the city. Riding high on retail adrenalin, I kept on moving from rack to rack while picking clothes to try on. My most expensive buy was a pair of jeans that cost SGD60 (Php 2000). Everything else that I got was cheaper than that. And to make the experience even sweeter, they gave me SGD10 gift cards for every SGD60 I spent in the store. So I ended up getting SGD50 worth of free stuff ! Now, that’s a great deal!
THE BQP’S FASHION PICKS
There were a slew of colorful women’s clothes but the cream and black combination on this display was the winner for me.
Be careful when buying statement necklaces. Say “no” to the Christmas tree look . 😛
Choose pieces that are bold but tasteful.
Blush, Blush, Blush!
I have always preferred the blacks, blues and greys but the sweet choices in the store convinced me to try the pales.
With my SGD50 gift cards I chose a black loose top (worn by Giselle Bundchen in billboards all around Singapore), Audrey Hepburn- inspired shades , a black belt and cutie candy rings!
THE GOOD NEWS
I hope you enjoyed this preview of H&M goodies. This brand has finally found its way to the Philippines! The store is scheduled to open its doors at the latter part of this year in the newly built wing of Megamall. I’m sure all of you will be bitten by the H&M bug and will be experiencing the H&M mania very soon! Until then, continue reading the BQP’s posts. More exciting fashion finds coming up!